1.0Аз-букиhttps://pedagogy.azbuki.bg/en/„Аз-буки“https://pedagogy.azbuki.bg/en/author/azbuki_ekip/rich600338<blockquote class="wp-embedded-content" data-secret="TUVMIgR0Ge"><a href="https://pedagogy.azbuki.bg/en/uncategorized/green-trademarks-and-sustainability/">Green Trademarks and Sustainability</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://pedagogy.azbuki.bg/en/uncategorized/green-trademarks-and-sustainability/embed/#?secret=TUVMIgR0Ge" width="600" height="338" title="“Green Trademarks and Sustainability” — Аз-буки" data-secret="TUVMIgR0Ge" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /*! This file is auto-generated */ !function(c,d){"use strict";var e=!1,o=!1;if(d.querySelector)if(c.addEventListener)e=!0;if(c.wp=c.wp||{},c.wp.receiveEmbedMessage);else if(c.wp.receiveEmbedMessage=function(e){var t=e.data;if(!t);else if(!(t.secret||t.message||t.value));else if(/[^a-zA-Z0-9]/.test(t.secret));else{for(var r,s,a,i=d.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),n=d.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),o=new RegExp("^https?:$","i"),l=0;l<n.length;l++)n[l].style.display="none";for(l=0;l<i.length;l++)if(r=i[l],e.source!==r.contentWindow);else{if(r.removeAttribute("style"),"height"===t.message){if(1e3<(s=parseInt(t.value,10)))s=1e3;else if(~~s<200)s=200;r.height=s}if("link"===t.message)if(s=d.createElement("a"),a=d.createElement("a"),s.href=r.getAttribute("src"),a.href=t.value,!o.test(a.protocol));else if(a.host===s.host)if(d.activeElement===r)c.top.location.href=t.value}}},e)c.addEventListener("message",c.wp.receiveEmbedMessage,!1),d.addEventListener("DOMContentLoaded",t,!1),c.addEventListener("load",t,!1);function t(){if(o);else{o=!0;for(var e,t,r,s=-1!==navigator.appVersion.indexOf("MSIE 10"),a=!!navigator.userAgent.match(/Trident.*rv:11\./),i=d.querySelectorAll("iframe.wp-embedded-content"),n=0;n<i.length;n++){if(!(r=(t=i[n]).getAttribute("data-secret")))r=Math.random().toString(36).substr(2,10),t.src+="#?secret="+r,t.setAttribute("data-secret",r);if(s||a)(e=t.cloneNode(!0)).removeAttribute("security"),t.parentNode.replaceChild(e,t);t.contentWindow.postMessage({message:"ready",secret:r},"*")}}}}(window,document); </script> Silviya Todorova University of National and World Economy https://doi.org/10.53656/str2024-1s-6-gre Abstract. The new generations of consumers are increasingly aware and demand more and more sustainable products that are friendly to the environment and health in general. Nowadays, most companies know that using trademarks that are associated with the nature, sustainable or healthy goods or services could […]